Branding your Workspace and Digital Sales Rooms

How to brand your Workspace

Branding: Adding your company’s logo, icon, colors and background in Showell allows you to create a consistent brand experience across your Workspace and your Digital Sales Rooms.

Brand settings are divided into Workspace branding and Digital Sales Room branding. Together, they ensure that both internal users and external viewers experience a Digital Sales Room that reflects your company’s identity.

Multi-Brand Feature: Moreover, if you have sister companies, subdivisions, or dealers who are using the same Workspace and want their own branding, especially in their Digital Sales Rooms, you can easily add multiple brands. This allows each entity to have their unique branding with their shared materials. Even if you have just one brand, this feature lets you create multiple Digital Sales Room variations: customizing backgrounds or colors to fit different audiences or sales scenarios.

1. In the side menu of the Showell App for Web, Click Admin > Branding
2. Set your Default Branding: Click 'Default' (or a newly made brand) to reveal the right side menu:
   1. 'General'-tab
      
      • Upload your logo with the 'Change logo'-button
      • Change your Icon: this adds your icon to any email invitations or notifications, can be seen in-app, and will adjust the browser tab icon for your Digital Sales Rooms.
      • Add your company colors by clicking 'Edit colors'. From there, you can set your Primary, Secondary, and any additional brand colors you need.
        • Primary color will reflect throughout the App, such as a backdrop for your logo and Digital Sales Room Business Card
        • Additional colors are useful when tailoring your Workspace, utilizing the Layout Builder
        • Note that colors must be added in HEX format.
      • You can edit the Brand name (except the Default brand), and add your Website
      • Access (Owner, Groups & users):
        • With the Multi-Brand Feature (3) you can assign access privileges to the additional brands to ensure users only see the brands that matter for them.
        • Access privileges are assigned within the brand, in the same way as you would for folders or files
        • You cannot set Access rules for the 'Default' Brand - this is accessible for everyone.
   2. 'Digital Sales Room'-tab:
      • Add your Digital Sales Room header icon in light and dark mode
      • Wallpaper: Set a background for your Digital Sales Room
      • Overlay text color: Choose a color for the section dividers that provides sufficient contrast against your wallpaper, as this color will overlay on top of the background
      • Page title: Change the title of the Digital Sales Room browser tab
      • Additional Settings: Decide if you'd like to have Showell information visible in the Digital Sales Room
3. Multi-Brand Feature: Add other Brands by clicking the '+ New brand'-button:
   • You have the flexibility to add multiple brands and give them unique names
   • These distinct brands can be utilized by your Workspace users and dealers in shared content (Digital Sales Room).
   • You can assign access privileges to these additional brands to ensure users only see the brands that matter for them.
   • Follow the same steps as seen above with every brand you create