DAM Connector: Sync your assets with Showell

Enhance your content management workflow with Showell’s DAM Connector. Sync assets from DAM systems to Showell to reduce manual work and improve content governance.

DAM Connector: Introduction

Improve your content management workflow with Showell's DAM Connector. This powerful tool allows you to seamlessly sync assets from your DAM systems to Showell, saving you time and enhancing content governance.

DAM Connector

Take advantage of our fully managed service, where our expert Showell Professional Services team handles the setup and configuration for you. No need to rely on an additional IT team or Systems Integrator.

With Showell's DAM Connector, you have advanced syncing options at your fingertips. Choose between scheduled syncing, such as syncing assets once an hour, or on-demand syncing by simply clicking the "sync" button in Showell.

You can also customize your syncing process with validation and filtering options based on metadata. Sync metadata such as keywords, categories, and product types, and create custom Showell search criteria based on this information.

Ensure secure content access in Showell by granting authorization based on roles or teams. Support for multiple languages and translations is also available to cater to your global audience.

Enhance your content management workflow today with Showell's DAM Connector.


Getting Started

If you're currently using one of the following integrations, we already have a ready-to-use option available for you:

However, if you're using a different DAM or Cloud service, don't worry! Let's work together to set up the integration. Keep reading to find out how.

What you have to do:

1. To initiate the integration process, reach out to your designated Showell Contact person or contact Showell Support. This will enable clear communication for establishing the necessary agreements, and allows us to assist you throughout every step of the integration.

2. Create an OAuth 2.0 application in your DAM or Cloud service. OAuth 2.0 is the industry-standard protocol for authorization and is available in most services.

3. Optional: Choose whether you would like to synchronize keywords, categories, product types or even languages. These fields in your DAM are typically custom fields that you need to define:

  • If you haven't done so before yet, create the custom field(s) within your DAM and provide them with a name of choice. Please note that you can only have one field per subject. By default, letters are converted from MixedCase to lowercase. However, if you prefer, this can be modified upon request.

4. Provide your Showell Contact person with the following:

  • The OAuth 2.0 credentials: ID and secret
  • The Names of your custom fields, if you have chosen to add these

5. Setup a user in your DAM

  • It is recommended to create a separate user in your DAM for the integration with Showell. While a personal User Account can be used, having a unique user specifically for the integration makes it easier to disable the integration by simply removing the integration user. This also helps prevent any accidental movement of personal files to Showell.
  • This user will then be used for managing the Showell integration.
  • Add read privileges to the this newly created user. This ensures that this user isn't able to modify the content and will only act as a bridge between your DAM and Showell.

What we do:

Once we have received your request to add your DAM or Cloud integration, along with the necessary OAuth 2.0 credentials, our team will take the necessary steps to create a connector between Showell and your DAM.

After the connector is successfully set up, you will be able to authorize the connection between Showell and your DAM using your credentials. This will allow you to start syncing your content with Showell seamlessly.

Read further on how you can authorize the connection and start creating linkages!


Authorize the connection between your DAM and Showell

Video demonstrates how to authorize between SharePoint and Showell, this is the same method to set up any DAM or Cloud integration.

1. Go to
Showell Admin. From the top menu, select: Admin "Name of your DAM"

2. Begin authorization by selecting “Authorize by signing in to "Name of your DAM"

3. Login with your DAM user credentials


Create linkages: Sync your content between your DAM and Showell

Once the connection has been authorized, you can start syncing your content between your DAM and Showell.

Video demonstrates how to create linkages between SharePoint and Showell, this is the same method to set up any DAM or Cloud integration.

1. Connect your folder

  • When connecting your first folder, you can click 'Connect first folder'
  • When connecting a folder later on, click 'Connect folder' in the top right corner

2. A pop-up screen will appear to connect your DAM to Showell

  • Use the arrows to navigate your contents
  • Left panel: Choose the DAM folder you want to connect
  • Right panel: Choose the target destination for this folder in your Showell directory

3. Click OK


Manage your integration

drop-down menu button DAM

1. Check the status of your linkages by refreshing them. Running linkages can be monitored using this feature to see if they have been completed. This will not fetch new or changed files.

2. To fully remove your DAM connection: Click DAM > Disable DAM

3. By clicking the 'Drop-down menu'-button located on the right side of your connected folder, you are able to:

  • Remove connection: This will remove the individual linkage
  • Disable connection: The linkage is still connected but will not synchronize
  • Fetch new or changed files: This will immediately synchronize the individual linkage



What are the basic requirements for connecting my DAM?

To connect your DAM, you will need a Showell Professional or Enterprise Subscription. Additionally, you must have read access to the source system through the API.

How do I activate the DAM integration on my Showell Workspace?

If you are interested in learning more about the integration between Showell and your DAM, you can find additional information:

Is my content automatically synchronized?

By default, your DAM integration in Showell automatically syncs every hour. However, if you have a large amount of content that needs to be synced, it is recommended to adjust the sync interval. If you would like to change this to for example daily or weekly, please reach out to Showell Support for assistance.

Can I connect my DAM to multiple Showell Workspaces?

If you want to connect the same DAM to different Showell Workspaces, we recommend creating separate users on your DAM side for each Workspace. For example, you can have showellsync-workspaceA@companyx.com and showellsync-workspaceB@companyx.com in your DAM. On the Showell side, you can establish the connection using just one Showell User Account.

Can I have multiple DAM/Cloud integrations on one Showell Workspace?

Yes, you can sync contents from multiple integrations at the same time.

Is there a file size limitation?

A single file cannot exceed 6GB. However, this limit is rarely reached unless you are dealing with multi-file zip archives or lengthy 4k uncompressed movies. So, there is no need to worry about exceeding the size limit for most standard files.

What if I cannot use OAuth 2.0?

If you are unable to use OAuth 2.0 for your DAM integration, please don't hesitate to reach out to us. We are here to help and will provide you with alternative options and solutions.

🔔 Troubleshooting


I am unable to sync content, or syncing fails

If you encounter any issues with syncing content or if the syncing fails, please make sure that the DAM user has read privileges for all the necessary materials. If the problem persists, it could be because the authorization has been revoked from your DAM side. This can happen, for example, due to a password lifetime policy. In such cases, you will need to re-authorize the connection. For further assistance and instructions, please contact Showell Support.